Entro focuses attention on each unique situation, and tailors services that respond to the specific needs of each client and the project at hand.
Wayfinding
Wayfinding is the process of defining “path and place” as it pertains to three-dimensional space. Practically, it means creating a system that supports the user’s ability to navigate the built environment with signs, directories, charts, maps, landmarking, architectural treatments, etc. Beyond these tools, wayfinding systems support an intuitive understanding of space that extends the user’s perception of their environment by creating a sense of place, and establishing a culture.
Project Management
Entro supports the client through a defined process by handling all details of the project. From the initial analysis of signage and wayfinding requirements through to the conceptual design and implementation of a detailed signage standard, our experienced project managers track all aspects of the work at all times. With 20 years of experience and skilled staff, Entro delivers the wayfinding strategy and signage program on schedule and within an allocated budget.
Donor Recognition
Donor recognition programs, intended to both honour benefactors and encourage future gifts, take various forms. It is critical to work closely with the client to develop the appropriate vehicle for honouring gifts from individuals, foundations, corporations, and all levels of government. Each project needs individual consideration that marries the donor’s contribution with the unique philosophy of the organization.
Planning
Entro’s rigorous planning process includes an in-depth analysis of conditions, and the development of the wayfinding plan. Our analysis includes studying traffic circulation patterns, potential signage placement, messaging content, viewing distances, and the development of architectural cues and landmarks that support the plan. Often this component of our services is valuable for the client at the very outset of a master-planning project where critical decisions are being made about planning and circulation.
Event Graphics
Entro provides temporary or short-term graphic solutions to promote individual events or causes. These may be banners, vinyl vehicle wraps, informative/decorative hoarding, and sporting-event building graphics that are key in shaping a sense of place.
Identity
Entro develops brand applications, visual identities and implementation strategies to support logos and brands within the environmental context. This includes the translation of two-dimensional identities into three-dimensional forms.
Industrial Design
Entro has the industrial design and technical expertise that is needed to convert complex environmental communications concepts into functional wayfinding systems. We provide solutions that are easily replicated, while considering aesthetics, form, ergonomics and mass production technologies.
Informative Signage
Informative and explanatory signage contributes to a visitor’s understanding of place by providing the information that will give context to their experience. Entro’s team creates programs that educate, inform, and provide storytelling experiences.
