The Art Institute of Chicago recently underwent renovations for their new Modern Wing designed by Renzo Piano. The project increased gallery space by 30 percent, allowing more of the Institute’s extensive collection of Impressionist and American art to be displayed. The Modern Wing also includes a pedestrian bridge that connects the art museum to Chicago’s lively downtown area and the popular Millennium Park.
Entro, working in collaboration with Pentagram, developed and implemented the wayfinding strategy and signage design to blend the historical and new sections of the museum into a seamless and comprehensive entity. This program creates exciting, consistent spaces that are easily navigated, making for a positive visitor experience.
